UNSUNG HEROES
Using scale to explore microbiomes
Spark is an events company known for organising industry-leading conferences. The latest series of talks delves into the microscopic world of bacteria living within our own. Working together, bacteria are our Unsung Heroes. Spark required an engaging and informative brochure, that conveyed the conference’s theme.
As the reader unfolds the pages, they embark on a microscopic journey. The typeface and image treatment link to the hero dot graphic, creating the feeling of a petri dish on the page, while a halftone image treatment inside the brochure alludes to viewing things at a different scale.
The concept illustrates the synergy of small cells uniting to form something more significant, perfectly aligning with the conference’s central theme.
© 2024 Sam Comerford